Celebrity Fala Chen applying red lipstick, wearing a black dress in a Bobbi Brown beauty campaign. Professional makeup styling by Caroline Fung.

Personal Stylist & Fashion Consultant in Hong Kong

  • A curated shopping experience tailored to individual needs, eliminating endless scrolling and shopping stress. Perfect for professionals, entrepreneurs, and everyday individuals looking for a signature style.

  • A refined personal brand starts with the right image. Styling services crafted for executives, influencers, creatives, and public figures looking to define their presence.

  • High-end fashion direction for brands, photographers, and creative teams, delivering standout looks for campaigns, magazine features, and media appearances.

  • Whether for a high-profile event, a personal transformation, or a brand shoot, professional makeup styling enhances natural beauty with a polished, photo-ready finish.

A professional woman in a black blazer sitting on a stool, working on a laptop while wearing blue jeans and high heels, with a coffee cup on the ground. Styled for a personal branding shoot.

Who I Work With:

Who I Work With:

✔ Business Founders & Entrepreneurs – Curated, powerful wardrobes that fit your personal brand.

✔ Executives & Professionals – Confident, stylish looks that work in and out of the office.

✔ Everyday People & Fashion Enthusiasts – Whether you need a wardrobe refresh or guidance on personal shopping, styling should be accessible to everyone.

✔ Brands & Startups – Fashion-forward styling to create a strong brand identity

Steph Hui, influencer, posing in a bath filled with colourful balloons, wearing a sheer yellow dress and accessories during a birthday-themed social media photoshoot.
A woman in a yellow dress sitting in a sunlit field, part of a styled fashion campaign featuring romantic and ethereal aesthetics. Wearing mango, aere label and alémais.
A woman posing in a blue and white zigzag dress against a textured wall, showcasing elegant opal jewelry in a minimalist campaign shoot.
A close-up portrait of a woman with wet hair and bold makeup against a white background, highlighting high-fashion beauty editorial trends.
Influencer Karen Yeung holding a 'Nightmare Before Christmas' themed Casetify phone case, featuring Jack Skellington and Sally. Styled with dramatic makeup and star-shaped earrings for a Halloween-inspired social media campaign.
YouTuber and influencer Karen Yeung posing in a dramatic black and white ruffled outfit, bold red lips, and statement pearls. A high-fashion editorial featuring styling, creative direction, and makeup artistry.
Hong Kong celebrity Charlene Choi on the red carpet in a stunning yellow ball Alex Perry evening gown, styled for a high-profile event with a colourful backdrop.
Hong Kong singer Gin Lee styled for an event, wearing a chic black blazer with a slit lace skirt, showcasing modern elegance.
Laurinda Ho, elegantly styled for a Bobbi Brown beauty campaign, applying pink lipstick while wearing a white top, with natural makeup against a neutral background.
Hong Kong celebrities Gigi Leung and Cecilia So styled for a La Mer skincare campaign, sitting at a table with luxury skincare products, dressed in elegant neutral outfits with a soft, light-filled background.
Black and white fashion portrait featuring a stylish individual in sunglasses, an asymmetrical top, and belted pants. A bold and edgy editorial look.

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Editorial fashion styling by Caroline Fung – High-fashion avant-garde look featuring voluminous black and silver couture, styled for a luxury magazine photoshoot.